SHINY THING$ 0163 ✨

Well, here we are.

This past Friday, 12/20 was supposed to be the public launch day of the Stegosaurus IPO on Rally - the day we intended to open the gates and let the general public buy shares at 68.75 per share, and watch the investment progress bar get to 100% as all $13.75M of capacity were filled.

But it didn’t happen.

Why?

Because we launched our reservation system allowing would-be investors to secure their spot in this offering in advance of what we thought might be pretty decent demand. And you all reserved every single share.

Not just 100% of the total offering, however…

As of the scheduling of this email (Saturday, 3PM eastern time), we currently sit at just under $1,000,000 oversubscribed in the largest IPO ever launched on Rally.

This isn’t a marketing ploy. This isn’t some scheme to drum up more interest. When all is said and done, this offering will have more first tine investors, a higher average investment, and more measurable IPO momentum than any IPO we’ve ever launched on Rally.

So, we paused the public open of the IPO to avoid a stampede as we work with some of our larger anchor investors to open up additional allocation and ensure every single investor, many of which made their first ever Rally investment with a purchase of STEG, gets every share they reserved added to their portfolio with no cutbacks, and with no additional share issuance or effect to the market cap.

That process will likely take a week or so, and then we’ll give everyone the heads up if/when that public IPO happens.

In the meantime, reservations will remain open, and we’ll continue to make our entire team available throughout the holiday week to answer any and all inquiries, and guide you through the process.

Part of the reason this offering was so popular (outside of the obvious - it’s a Stegosaurus), was the interest we received from the press far and wide. This week, in the 163rd installment of Shiny Thing$, while we get this IPO in order and extend access to the general public, we wanted to give you a look at that conversation around the country in the most highly anticipated IPO to ever touch the Rally app.

Until Next Week…